Top 10 Marketing Skills for OpenClaw

"Lead Generation — Find high-intent buyers in live Twitter, Instagram, and Reddit conversations. Auto-researches your product, generates targeted search queries, and discovers people actively looking for solutions you offer. Social selling and prospecting powered by 1.5B+ indexed posts via Xpoz MCP."

Interact with Twitter/X through Chrome browser via browser-relay MCP. Post tweets, search trends and hashtags, analyze engagement metrics, create threads, and reply to tweets - with built-in anti-ban protections, platform resilience, and prompt injection defenses.

"Searches and reads X (Twitter): profiles, timelines, mentions, followers, tweet search, trends, lists, communities, and Spaces. Publishes posts after the user completes OAuth in the browser. Use when the user asks about Twitter/X data, social listening, or posting without sharing account passwords."

"X/Twitter growth engine for building audience, crafting viral content, and analyzing engagement. Use when the user wants to grow on X/Twitter, write tweets or threads, analyze their X profile, research competitors on X, plan a posting strategy, or optimize engagement. Complements social-content (generic multi-platform) with X-specific depth: algorithm mechanics, thread engineering, reply strategy, profile optimization, and competitive intelligence via web search."

Automate TikTok slideshow marketing for any app or product. Researches competitors, generates AI images, adds text overlays, posts via Postiz, tracks analytics, and iterates on what works. Use when setting up TikTok marketing automation, creating slideshow posts, analyzing post performance, optimizing app marketing funnels, or when a user mentions TikTok growth, slideshow ads, or social media marketing for their app. Covers competitor research (browser-based), image generation, text overlays, TikTok posting (Postiz API), cross-posting to Instagram/YouTube/Threads, analytics tracking, hook testing, CTA optimization, conversion tracking with RevenueCat, and a full feedback loop that adjusts hooks and CTAs based on views vs conversions.

"Searches and reads X (Twitter): profiles, timelines, mentions, followers, tweet search, trends, lists, communities, and Spaces. Publishes posts, likes/unlikes tweets, and follows/unfollows users after the user completes OAuth in the browser. Use when the user asks about Twitter/X data, social listening, posting, or interacting with tweets/users without sharing account passwords."

"Post tweets, threads, and media to X/Twitter via API v2 — secure OAuth 1.0a signing, minimal dependencies (commander + dotenv only)."

Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Use when planning marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead generation, pipeline generation, or startup marketing budgets. Covers multi-channel acquisition (Google Ads, LinkedIn Ads, Meta Ads), CAC analysis, MQL/SQL workflows, attribution modeling, technical SEO, and co-marketing partnerships for hybrid PLG/Sales-Led motions in EU/US/Canada markets.

Build, harden, and scale elite Discord servers with a practical admin playbook: security baseline, role/permission architecture, onboarding, moderation ops, engagement systems, and analytics-driven iteration. Use when designing a new server, auditing an existing one, fixing chaos, or preparing for growth.

Find and engage warm leads on Reddit, X/Twitter, and forums. Monitors platforms for people asking questions your product solves, drafts helpful replies that naturally mention your offering, and tracks all activity. Use when you need marketing, lead generation, audience building, finding potential customers, or growing product awareness. Works with heartbeats for automated daily scouting.