Qualify Leads While You Sleep
OpenClaw enriches lead data, scores prospects against your criteria, and triggers personalized outreach—automatically.
The Problem
- Sales reps waste time on unqualified leads
- Lead data in CRM is incomplete and outdated
- Manual research per prospect takes 15-30 minutes
- Hot leads go cold because follow-up is too slow
The OpenClaw Solution
- Automatic lead enrichment from web, LinkedIn, and company data
- Score leads against your ICP criteria instantly
- Trigger personalized outreach sequences for qualified leads
- Real-time alerts when high-value prospects engage
Key Features
Lead Scoring
Score every lead against your ideal customer profile. Company size, industry, tech stack, and buying signals.
Score the 50 new leads from the webinar against our ICP Scored all 50. 8 are A-tier (match ICP on 5/5 criteria), 15 are B-tier (4/5), 27 are C-tier or below. Want me to start outreach to the A-tier leads? Lead Enrichment
Automatically research each lead—company info, role details, recent news, and mutual connections.
Enrich the contact info for lead Sarah Chen at TechVista Sarah Chen: VP Engineering at TechVista (Series B, 120 employees). They just raised $28M and are hiring 15 engineers. She posted about scaling challenges last week on LinkedIn. High intent signal. Automated Outreach
Trigger personalized email sequences when leads hit score thresholds or show buying signals.
Set up outreach for all A-tier leads with personalized first touches 8 personalized emails drafted—each references something specific about the lead's company or role. Sequence set: Day 1 intro, Day 3 value prop, Day 7 case study. Ready for your review. Pipeline Intelligence
Track lead engagement, response rates, and conversion metrics across your entire pipeline.
How's our lead pipeline performing this month? Pipeline health: 234 active leads, 45 in qualification, 12 in demo stage. Conversion rate: 18% (up from 14%). Average time to qualify: 3.2 days. 6 leads are going cold—want me to re-engage them? Get Started in Minutes
Install OpenClaw
npm install -g openclaw Define your ICP
Tell OpenClaw your ideal customer profile criteria
Connect your data
Link your CRM, email, or lead sources
Start qualifying
Watch leads get scored and enriched automatically
"Our SDRs used to spend 40% of their time researching leads. Now OpenClaw does it instantly and they focus on conversations that convert."
— Marcus W., VP Sales
Recommended Skills
Frequently Asked Questions
Can OpenClaw integrate with Salesforce or HubSpot?
OpenClaw can connect to CRMs with API access. Community skills exist for popular platforms, and the MCP protocol makes custom integrations straightforward.
How accurate is the lead scoring?
Scoring accuracy depends on how well you define your ICP criteria. OpenClaw applies your rules consistently—no subjective bias. Most teams see improved qualification rates within the first week.
Does it comply with email outreach regulations?
OpenClaw drafts emails—you control sending. It's your responsibility to comply with CAN-SPAM, GDPR, and other regulations. OpenClaw can be configured to respect opt-outs and include required disclosures.
Can it handle inbound and outbound leads?
Yes. For inbound, it scores and routes new leads as they arrive. For outbound, it researches prospects, scores them, and drafts personalized outreach sequences.
Related Use Cases
Ready to Qualify Leads Faster?
Set up OpenClaw and start converting more leads today.